SAP Partner Sales Guide

The trusted partner for earned wage access

Rain, the #1 financial health platform, goes beyond instant pay access to build comprehensive financial wellness that drives retention results. Give your clients the most effective tool to empower their employees today!

What to Know About Rain

Rain is a zero-cost-to-the-employer financial wellness benefit that gives employees on-demand access to their earned wages when they need it most. Rain users work more hours, show up for more shifts, and stay longer than non-Rain users — creating a competitive advantage in retention and hiring.

Benefits of Rain and Employer Outcomes

Increased Retention

Employees who use Rain have 22 days longer tenure on average, a 49% increase after just 6 months.

Improved Attendance

Employees who use Rain work 17 more hours per month on average versus those who aren't offered the benefit.

Boosted Hiring Results

Employers working with Rain experience improved hiring results and get up to 2x more applications on average.

Seamless Integration

Rain integrates seamlessly with SAP and most timekeeping systems, providing a fast, low-effort setup for clients. With Rain, you can offer employees access to up to 50% of their earned wages, backed by best-in-class user support. We prioritize privacy by collecting only the minimum user data required, ensuring a secure and compliant experience.

Key Differentiators

  • Preferred Earned Wage Access Solution. Instant access for employees through a simple, secure setup.
  • "Best-of-Both" Models. Employers maintain full payroll control while Rain automates deductions for a seamless experience.
  • #1 Financial Wellness App (2025). Trusted by 1,200+ employers and 4M+ employees across industries with large hourly workforces, including healthcare, retail, manufacturing, and hospitality.
  • Secure and Data-Minimal. SOC 2 certified, fully compliant in all 50 states, and no SSNs collected, making Rain one of the most reliable and respected providers in the industry.

Target Customers

Common Traits

  • Employers with hourly workforce and >500 employees
  • Experiencing challenges with recruiting and retention whether existing or expansionary efforts
  • Looking to expand financial wellness support and provide a differentiated benefits package

Key Profiles

  • CHRO / VP of HR: Focused on retention & engagement
  • Payroll: Prioritizes seamless implementation & process continuity
  • Total Rewards: Seeks strong employee value proposition
  • CFO / Finance Leaders: Looks for ROI, reduced turnover costs

What's In It for You

Receive a 15% of Partner ACV x 3.175 quota retirement for selling a zero-cost product that saves prospects time and money.

  • Become a trusted advisor with a valued employee benefit
  • Increase deal conversion by offering On-Demand Pay at no cost

Shared Customer Success: We jointly serve millions of frontline workers across the US.

How to Position Rain and What to Say

By Industry

  • Healthcare — High-stress roles with long shifts. EWA supports recruitment and reduces burnout.
  • Hospitality & QSR — High turnover and fluctuating schedules. EWA attracts workers and increases shift pickup rates.
  • Manufacturing & Logistics — Hard-to-fill 24/7 operations. Shift-based or contract workers. EWA helps reduce absenteeism and boosts retention.
  • Retail — Seasonal demand and part-time roles. EWA is a competitive advantage for hiring.
  • Facilities & Staffing Services — Often underserved workers with limited benefits. EWA reduces financial stress and improves loyalty.

Discovery Questions

  • What kind of financial wellness perks or programs do you offer employees right now?
  • Have you considered how providing access to earned wages could give you an edge in today's competitive hiring market?
  • What are your current strategies for improving employee retention and reducing turnover?
  • Does your team struggle with capturing timekeeping data in a timely manner?

Financial wellness is at the heart of Rain, enabling employers to:

  • Increase retention
  • Improve attendance
  • Boost hiring results

Additional Resources