Workday Partner Sales Guide

Workday's only embedded earned wage access solution

Rain, the #1 financial health platform, goes beyond instant pay access to build comprehensive financial wellness that drives retention results. Give your clients the most effective tool to empower their employees today!

About Rain

Rain is a zero-cost financial wellness benefit that gives employees on-demand access to their earned wages when they need it most. Rain users work more hours, attend more shifts, and stay longer than non-Rain users—creating a competitive advantage in retention and hiring.

Through our Workday partnership, employers can fast-track better workforce dynamics with the credibility and trust of a proven platform integration.

Employer Outcomes

Increased Retention

Employees who use Rain have 22 days longer tenure on average, a 49% increase after just 6 months.

Improved Attendance

Employees who use Rain work 17 more hours per month on average versus those who aren't offered the benefit.

Boosted Hiring Results

Employers working with Rain experience improved hiring results and get up to 2x more applications on average.

Seamless Workday Integration

Rain is Built on Workday, offering quick, low-lift setup for clients. As the only natively integrated EWA partner in Workday's ecosystem, Rain activates in minutes within the platform and immediately delivers financial health benefits to employees.

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Key Differentiators

  • First Workday Native Earned Wage Access Solution. Instant access for employees through a simple, secure setup.
  • "Best-of-Both" Models. Employers maintain full payroll control while Rain automates deductions for a seamless experience.
  • #1 Financial Wellness App (2025). Trusted by 1,200+ employers and 4M+ employees across industries with large hourly workforces, including healthcare, retail, manufacturing, and hospitality.
  • Secure and Data-Minimal. SOC 2 certified, fully compliant in all 50 states, and no SSNs collected, making Rain one of the most reliable and respected providers in the industry.

Target Customers

Common Traits

  • Employers with hourly workforce and >250 employees
  • Experiencing challenges with recruiting and retention whether existing or expansionary efforts
  • Looking to expand financial wellness support and provide a differentiated benefits package

Key Profiles

  • CHRO / VP of HR: Focused on retention & engagement
  • Payroll: Prioritizes seamless implementation & process continuity
  • Total Rewards: Seeks strong employee value proposition
  • CFO / Finance Leaders: Looks for ROI, reduced turnover costs

How to Position Rain and What to Say

Identify Industry

  • Healthcare — High-stress roles with long shifts. EWA supports recruitment and reduces burnout.
  • Hospitality & QSR — High turnover and fluctuating schedules. EWA attracts workers and increases shift pickup rates.
  • Manufacturing & Logistics — Hard-to-fill 24/7 operations with shift-based or contract workers. EWA helps reduce absenteeism and boosts retention.
  • Retail — Seasonal demand and part-time roles. EWA is a competitive advantage for hiring.
  • Facilities & Staffing Services — Often underserved workers with limited benefits. EWA reduces financial stress and improves loyalty.

Identify Pain Point & Introduce Rain

Discovery Questions

  • What kind of financial wellness perks or programs do you offer employees right now?
  • Have you considered how providing access to earned wages could give you an edge in today's competitive hiring market?
  • What are your current strategies for improving employee retention and reducing turnover?
  • Does your team struggle with capturing timekeeping data in a timely manner?

Financial wellness is at the heart of Rain, enabling employers to:

  • Increase retention
  • Improve attendance
  • Boost hiring results

Additional Resources